Hasbro Inc. will launch next month HasbroToyShop.com, which will initially focus on a selected number of Hasbro brands, including the G.I. Joe doll and new products, plus games from the company’s Milton Bradley and Parker Brothers brands, Hasbro said today.

The new site will feature a return of Hasbro’s 3-3/4-inch G.I. Joe doll along with the introduction of a variety of new figures, Hasbro said, adding that the same products will also be available at select online retailers.

Hasbro is a manufacturer and marketer of toys and games under brands that also include Playschool, Tonka, Tiger and Wizards of the Coast.